Carolina Image Builders - Public Relations for Western Carolinas

Initiatives

There are infinite resources that might be applied to your public relations program, depending on your objectives, budget and immediacy.

Here are some proven examples:

Favorable media placements
By-lined articles to reach key audiences
Case histories involving your clients
Background sessions with the media
Building coalitions
Editorial board briefings
Facility tours
Press briefings

Letters to the editor
Industry spokesperson role
Sponsored events
Community relations
Employee ambassadors
Product sampling
Service demonstrations
Open House events